Website Design

Website Design is one of the most important and high value-added components of the Back2Front service. All of our designs are unique—specially tailored for your business. As well, at Back2Front, web design is an ongoing process that keeps your web site evolving and growing—right along with your business.

Our designers create customized, high–quality, professional, and user–friendly designs. We adhere to high standards for functionality, browser compatibility, and user interface. We can create new graphics, a logo and other images for you from scratch, or we can incorporate your existing branding and graphics into the design. And you can change the look of your web site at any time.
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Responsive Web Design (RWD)

Responsive web design (RWD) means using fluid grids, flexible images and CSS media queries to build a website. There are a number of other terms used such as "flexible", "liquid", "fluid", and "elastic" to describe this type of site structure which can sound technical. Don't be put off though, in the simplest terms, RWD makes web pages render well on a variety of devices and screen sizes to ensure usability and satisfaction.

Some of the technical details for RWD include things such as:

• The fluid grid uses percentages, rather than pixels or points.
• Flexible images are also sized in relative units to prevent them from displaying outside their containing element.
• Media queries allow the page to use different CSS style rules based on the device the site is being displayed on.

The important detail however is that Google boosts the ratings / page ranking of sites that are mobile friendly if the search was made from a mobile device! Therefore, responsive web design has become critically important as the amount of mobile traffic now accounts for more than half of internet traffic. Due to the growing volume of usage of web browsing via mobile devices - mobile compatibility / optimization can no longer be ignored.

There are multiple ways to achieve mobile compatibility, but responsive web design is a cost-effective and efficient alternative to managing multiple websites designed for unique screen dimensions due to its ability to house all of the code in a single website and have pages render well on a variety of devices and screen sizes.

Interested in learning more about RWD or are you ready to take the plunge and update your site design? If so - let us know and we're happy to take the lead!

Fun Facts

Do you know which is the first website to adapt responsive web design? In what year did more users access the internet from their mobile devices than non-mobile devices.