Stonemillbakehouse has been a client of ours since 2006. In that time we have managed the site through several redesigns and have worked with four different marketing companies to keep the site current with the changing packaging and marketing strategies the company has employed.

The essence of our management service at Back2Front is that no matter how many changes are needed, and no matter who else is involved, we are here to make sure that the web site is current, well maintained, always up, always working correctly and evolves along with the company. Back2Front has provided a consistently high level of service to Stonemillbakehouse for many years. No doubt that is why they continue to use us!

Like many new clients Raydel was referred to us by one of our existing clients. Our clients like our service so much that they tell everyone they know about us! Raydel is not a computer wizard and English is not his first language. His specialty is home repairs and he is very good at what he does. He needed a company to create a web site for him, make sure that the English used on the site was correct, and then take care of all the details for him so that he could concentrate on what he does best! At Back2Front Raydel gets everything he needs - with no hassle.

When Hargrave Heating and Air Conditioning transferred hargraveheating.com to Back2Front they were aware that the site was badly in need of a rewrite. The client and his staff were fully occupied running the business and just did not have the time that was needed to devote to it. Back2Front saved the day by writing the content for them as part of our regular fully managed service. All Hargrave Heating had to do was provide us with a list of the products and services that were to be featured and a list of suppliers.

After a thorough examination we found that much of the information on the original web site was out of date, some pages had very little meaningful text, and other pages had a long scroll down full of technical jargon. All of this needed to be corrected. Firstly, he needed up-to-date information. Short meaningless text does not attract search engines. Long technical text turns away human visitors. We sourced all the new information from the suppliers and downloaded the relevant images and brochures (with permission) from their web sites.

We wrote concise summaries of the products and services with links to further details on the suppliers' sites or down-loadable brochures for anyone who needed to read up on the technicalities. Each group of products was given its own page with a descriptive menu label.

The result is an attractive, easy to navigate web site that is optimized for both search engines and real people - and a very happy client.