Judith wanted a clean sophisticated web site with just a touch of something special. For her we created a custom animation for her logo; her initials draw themselves on screen while you watch. She wanted the accent colours of her site to be purple and mauve, but the portrait photo she had of herself had her wearing a orange shawl and lipstick to match. This clashed violently with her preferred colour scheme. Rather than asking our client to go to the hassle of getting another professional photo done - our creative designer simply adjusted the colours of the photo for her using Photoshop. Judith was pleased!

Like many new clients Raydel was referred to us by one of our existing clients. Our clients like our service so much that they tell everyone they know about us! Raydel is not a computer wizard and English is not his first language. His specialty is home repairs and he is very good at what he does. He needed a company to create a web site for him, make sure that the English used on the site was correct, and then take care of all the details for him so that he could concentrate on what he does best! At Back2Front Raydel gets everything he needs - with no hassle.

When Hargrave Heating and Air Conditioning transferred hargraveheating.com to Back2Front they were aware that the site was badly in need of a rewrite. The client and his staff were fully occupied running the business and just did not have the time that was needed to devote to it. Back2Front saved the day by writing the content for them as part of our regular fully managed service. All Hargrave Heating had to do was provide us with a list of the products and services that were to be featured and a list of suppliers.

After a thorough examination we found that much of the information on the original web site was out of date, some pages had very little meaningful text, and other pages had a long scroll down full of technical jargon. All of this needed to be corrected. Firstly, he needed up-to-date information. Short meaningless text does not attract search engines. Long technical text turns away human visitors. We sourced all the new information from the suppliers and downloaded the relevant images and brochures (with permission) from their web sites.

We wrote concise summaries of the products and services with links to further details on the suppliers' sites or down-loadable brochures for anyone who needed to read up on the technicalities. Each group of products was given its own page with a descriptive menu label.

The result is an attractive, easy to navigate web site that is optimized for both search engines and real people - and a very happy client.